Suzuki is likely to launch its MPV Ertiga in March. It was showcased recently at New Delhi Auto Expo 2012. It will compete with very popular Innova from Toyota besides Xylo from Mahindra and Aria from Tata. Ertiga will be launched in both petrol and diesel variants and is expected to be priced starting from Rs. 6 lakh. While petrol variant will be having 1.4 lt. engine, the diesel variant will use much famous 1.3 lt. multijet.
Till now, Suzuki has failed to create any space for itself in the higher segment of cars in India. Its top three vehicles, price wise, have been most undesired cars. These are Grand Vitara, Kizashi and SX4. On the other hand, its lower segment cars have been the rulers of the market in spite of presence of huge competition. Swift and Dzire in their diesel versions are in much demand and very long waiting time is faced by prospective customer for these two vehicles in spite of economic slowdown.
This year, company launched facelifted A-Star in January and new DZire in February. Now, with launch of Ertiga, it is all set to enter the MPV segment which is likely to be very competitive very soon with some more launches from other companies also in the near future.
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